The Project:
Acknowledging that the Dickies brand silently stitches all that wear it together as one, creating a bond and mindset that is more than just clothes.
This Here created a day-in-the-life brand campaign featuring Dickies Skateboarding team pro skater ‘Dylan Jaeb’ as he navigates and skates his way through a city of characters, bound together through the satisfaction of hard work.
This Here created a day-in-the-life brand campaign featuring Dickies Skateboarding team pro skater ‘Dylan Jaeb’ as he navigates and skates his way through a city of characters, bound together through the satisfaction of hard work.
‘Made together’
‘Made in Dickies’
‘Made in Dickies’
The campaign featured a 60 second hero campaign film, social cut-downs, alongside hero campaign imagery and stills released globally online.
@cgregoryphoto
Agency: @thishe.re
Head of Creative: @livvymoore94
Head of Production: @thomasminnock
Producer: @niamhmaac
Graphics: @mish.fishh Creative: @mairhowells
Skate Team Manager: @thejoeface
Global Sr Creative Director: @malambert
EP: Mike Mitchell, Megan Pfaffenroth
Producer: Britnee Mitchell @britmitch208
Production Supervisor: @caitlinewachs
1st AD: @maxisdone
2nd: Hank Hartnell
DOP: @igorkropotov
1st AC: @owenpatry
2nd AC: @natalie_aa
DIT: @izaacgui
VTR: Matt Hillyer
Sound Mixer: Tommy Cella
Gaffer: @drewvalenti
BBG: @luis__18__19
Grip: Alex Lopez
Production Design: @cornepeli
Art Assist: Jake Sperling
Wardrobe Stylist: Holly Price
Location Manager: Kevin Roberts
Photo Assist: @jolsondiaz @icy_squid @taylortgalloway
DT: Jason Wang
Edit: Brian Raess
Color: @ethos_studio @kaitlynbattistelli
Featuring:
Dylan Jaeb https://www.instagram.com/dylanjaeb/
Mariell Guzman https://www.instagram.com/mariellguzman/
Rachel LukaSavage https://www.instagram.com/savagetacostruck/
All “Smitty” Smith
Vincent Alvarez https://www.instagram.com/_vincentalvarez_/
Camera by:
@old_fast_glass
Alexa Mini LF @arri + Supreme Radiance Primes @zeisscinematography
@valentilighting
@kungfugripco
